We are thrilled to help companies support their teams with digital wellness tools, during these challenging times. Nasdaq Entrepreneurial Center featured Unplug Revolution in helping companies support their teams with digital wellness tools, in unprecedented times we are living in.
Hillari Zighelboim and Moniek in den Bosch-Cohlst from Unplug Revolution believe that people who are conscious about their use of technology, and deliberately unplug from time to time, will be more connected, mindful, creative, focused, and perform better at their jobs. Moniek, after moving to California from the Netherlands, was spending most of her time staying “connected”, and realized that she was distracted from actually living her new life – not living in the present moment. Hillari was getting lost in ‘busy-ness’ as a working mom of three young boys, and was just trying to keep her head above water most days and away from what she values most: being connected to herself and others. From these acknowledgements came Unplug Revolution – it is about inspiring people to grow and truly connect with themselves and others around them. Unplug Revolution is a mission-based company based in Los Gatos that inspires people to unplug, recharge, and connect by providing digital wellness workshops and creative tools to support them.
How has your business changed in response to the COVID-19 pandemic?
UR: Before COVID-19, our business was primarily D2C. There is a backstory to Unplug Revolution and we think its best explained, and our tools are best shown in person. With SIP, it was difficult to continue with the same types of meetings. Additionally, something didn’t feel right about “selling” to people who we knew were really struggling. We quickly realized that businesses were looking for ways to support their employees who were now working from home, and we knew we could provide the content they needed. With endless Zoom calls, FaceTime, and screens for entertainment, we think digital wellness is now more important than ever.
How is your company changing the landscape?
UR:The irony of Unplug Revolution is that we are located right in the heart of Silicon Valley. We are literally surrounded by tech companies whose innovations have a tremendous and positive impact on the world. We also know that some of the leaders of those same organizations will be the first to express the need for a healthy balance with technology. We are human, and it makes great sense to spend quality time offline. While the concept of unplugging may not be new, we are changing the landscape by actually helping people do it.
What advice/credo do you live by as you grow the business / what is your professional and personal mission statement?
UR: We believe that people who are conscious about their use of technology, and deliberately unplug from time to time, will be more connected, mindful, creative, focused, and perform better at their jobs.
Read the full interview in this article.